Howler Brothers Partners with Toyota and It's Iconic Land Cruiser

[Dragoon]

Exclusive Capsule Brings Vintage Toyota Heritage And Costa Rican Adventures To Life With Land Cruiser x Howler Brothers Apparel & Accessories

Austin, Texas, June 10, 2025 /PRNewswire/ -- Howler Brothers, a design-driven lifestyle brand specializing in outdoor apparel, today announced a one-of-a-kind collaboration with Toyota and its iconic Land Cruiser. This partnership is Howler Brothers' largest co-branded capsule drop to date and infuses the brand's rich Costa Rican history with its well-known ruggedness.

Land Cruiser x Howler Brothers Limited-Edition Collection

This Land Cruiser x Howler Brothers limited-edition collection embodies the adventurous spirit of both brands, drawing inspiration from its shared love of exploring the rugged beauty of Costa Rica and the timeless appeal of classic Land Cruisers.

"This collaboration with Toyota Land Cruiser is a natural fit. Both of our brands are rooted in a shared love for exploration and craftsmanship," said Chase Heard, CEO of Howler Brothers. "We've combined Howler's signature style with Land Cruiser's legendary legacy to create a collection built for the jungle roads ahead."

The Land Cruiser x Howler Brothers collection draws inspiration from the founders of Howler Brothers' early adventures in Costa Rica. Their expeditions, often undertaken in vintage Land Cruisers, fueled the brand's origin story and instilled a deep appreciation for rugged trucks and the spirit of adventure they represent. The collection is designed for those who embrace the unexpected, who choose the road less traveled, and who appreciate the enduring legacy of iconic trucks.

"At Toyota, we believe adventure doesn't start when you turn the ignition; it begins with a mindset," said Dedra DeLilli, vice president, marketing communications at Toyota. "Partnering with Howler Brothers allows us to celebrate the spirit of exploration and everyday versatility in a whole new way. Together, we're blending style and function to inspire people to get out, go farther, and live life on their own terms."

This collection features a range of apparel and accessories designed for diverse outdoor activities from camping and fly fishing to surfing. The collection's design thoughtfully incorporates elements that blend both the classic Land Cruiser aesthetic and the signature Howler Brothers style.

Toyota Land Cruiser x Howler Brothers Apparel:

• Land Cruiser x Howler Brothers T-Shirts
• Land Cruiser x Howler Brothers Tech Polo
• Land Cruiser x Howler Brothers Monoloha Shirt
• Land Cruiser x Howler Brothers H Bar B Snapshirt
• Land Cruiser x Howler Brothers Lined Depot Jacket
• Land Cruiser x Howler Brothers Hoodie
• Land Cruiser x Howler Brothers Salado Shorts

Toyota Land Cruiser x Howler Brothers Accessories:

• Land Cruiser x Howler Brothers Snapback Hats
• Land Cruiser x Howler Brothers Patches
• Land Cruiser x Howler Brothers Bandana
• Land Cruiser x Howler Brothers Keychain

Full details on the Howler Brothers and Toyota partnership can be found at howlerbros.com. Fans of both brands can follow along on Howler Brothers' social channels - Facebook, Instagram and TikTok.

 

[RideWithYanu]

Is this a paid advertisement?

 

[BlueCruiser]

If I buy one, do I get a bowl of soup with it? I'm sure it will look good on you though.

 

[Dragoon]

Is this a paid advertisement?

No

 

[Lupo Cinereo]

for $145 that hoodie better be alpaca.

 

[derek]

Unfortunately it looks like they're using AI art. This sticker has all the hallmarks of an AI generated image.

Also, why does one of the jackets have a Costa Rican flag on it?

 

[mrmyers5280]

I have a Howler Bros flannel that I love, but it was on sale. They are proud of their clothing, aren’t they? I do like the retro designs though…

 

[Lupo Cinereo]

Unfortunately it looks like they're using AI art. This sticker has all the hallmarks of an AI generated image.

is that a problem? it's probably AI-modified - they fed it an image of the ironpig. AI, when not generating things on its own, requires some serious prompt work. Prompting is the art form and it requires a lot of practice and research and education to get AI to produce what you have in your head.
That is, until we get neural uplinks.