Only question is... Will the LC be in this price reduction?
Is This Real?! Toyota Slashes Their Prices Up To 12k?!
- Thread starter Hawaiian In Town
- Start date
- Jun 8, 2024
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- 2007 Toyota Tundra 4X4 Double Cab 5.7L V8, 2015 Chevrolet SS LS3 V8
Sounds like bullshit to me.
Agree this is total bs, and I don’t even need to watch the video. “Permanent” tariffs of 15% apply to both Japanese and European vehicle imports effective August 1, and US vehicle manufacturers are subject to hefty tariffs on materials sourced from Canada and Mexico. 2026 vehicle prices are going to go up not down.
Foreign vehicle manufacturers don’t technically pay the tariff, it’s the US importing entity that does. So while the foreign manufacturer could reduce the cost of the vehicle to the importer (thereby reducing the tariff a bit) in the end someone needs to ultimately pay the 15%. Dealerships might absorb a small portion of it, but they’re on pretty slim margins as it is. I think the US consumer is going to end up paying most of the added cost in the end. And when new vehicle prices increase, used vehicle prices tend to increase as well.
You haven’t seen any significant vehicle price increases yet since everyone has been waiting out the haphazard on again / off again application of the tariffs the past several months. If the 15% tariff effective August 1 appears like it’s really going to be around for an extended period, then you should start seeing the rubber meeting the road in terms of vehicle pricing pretty soon, especially with the 2026 models coming out this fall.
Foreign vehicle manufacturers don’t technically pay the tariff, it’s the US importing entity that does. So while the foreign manufacturer could reduce the cost of the vehicle to the importer (thereby reducing the tariff a bit) in the end someone needs to ultimately pay the 15%. Dealerships might absorb a small portion of it, but they’re on pretty slim margins as it is. I think the US consumer is going to end up paying most of the added cost in the end. And when new vehicle prices increase, used vehicle prices tend to increase as well.
You haven’t seen any significant vehicle price increases yet since everyone has been waiting out the haphazard on again / off again application of the tariffs the past several months. If the 15% tariff effective August 1 appears like it’s really going to be around for an extended period, then you should start seeing the rubber meeting the road in terms of vehicle pricing pretty soon, especially with the 2026 models coming out this fall.
i do not see prices on imported SUVs like 4Runner or LCs going down. No way...
- Moderator
- #6
I see where maybe the Japanese might make a claim that they are lowering prices, but in reality with a 10% drop in tariffs, they take home the same amount of money.......... (no I didn't do any math, so sharp shooters, please take that into consideration, before you blast me about "A" doesn't equal "B")
That's complete BS. The p/u trucks are made in the US and MEX anyway, so the tariffs (in the US mfg case) would only be on overseas parts. I don't see any vehicle mfg slashing their prices $12k.
YT/ect, suck because any idiot can make clickbait, false junk like this.
If I could get 12k off a Taco OR, I'd buy one just to flog the hell out of it.
YT/ect, suck because any idiot can make clickbait, false junk like this.
If I could get 12k off a Taco OR, I'd buy one just to flog the hell out of it.
I've seen some of the predictions of heavy discounts on passenger cars and electric offerings. I don't think we are going to see any price drops across the 4R/LC models. I don't track things much outside of what is immediately apparent to me... like the fact that, on my rural area, low-volume dealership, the 4Rs, LCs and Sequoias are lasting about 48 hours on the lot. Tacos and Tundras are just sitting there. When I was making my decision I nerded out heavy on Invoice/MSRP deltas. Nothing as high as 12k, but the trucks carry a good delta.
The 25% tariff was the temporary rate Trump assessed until an agreement was made. The actual long-Time old tariff was between 2 or 3 percent in most cases, so 15% is a big increase.I thought the old tariff was 25% and the new tariff will be 15%
This all may end up being a moot point anyway. Per the constitution, taxation and assessing levies is a power belonging solely to the legislative branch. So appears doubtful a President can unilaterally set tariffs, US Supreme Court will likely hear this case this fall.
With the exception of course being the chicken tax (and I still don't understand exactly which SUVs qualify for that or don't, seems to be conflicting info depending on where you look it up), which has been 25% on "light-duty" trucks for decades, and has affected how foreign auto makers deal with smaller trucks and SUVs for a long time now...
Not sure how or if these new tariffs affect that...?
There is a lot of BS in this video, but there are also some bits of truth.
Toyota trucks are selling at a discount vs. MSRP, especially Tundra. The reason is that sales are slow because nobody wants Tundras since the massive engine recall (that is already costing Toyota over a billion dollars). Customers lost faith in Toyota's reliability and frankly, trucks from Ford, GM and even Stellantis are much nicer. The ONLY reason people bought Tundras in the past was because of the perception of reliability, but now with the V35A engine fiasco this reason is gone.
The Tundra engine disaster has a spillover effect on Tacoma sales, as potential customers are scared of Toyota turbo engine technology.
In my region (Souther Arizona), it's common to see Tundras being advertised at $7-8k below MSRP, with hundreds sitting on dealers' lots.
Toyota trucks are selling at a discount vs. MSRP, especially Tundra. The reason is that sales are slow because nobody wants Tundras since the massive engine recall (that is already costing Toyota over a billion dollars). Customers lost faith in Toyota's reliability and frankly, trucks from Ford, GM and even Stellantis are much nicer. The ONLY reason people bought Tundras in the past was because of the perception of reliability, but now with the V35A engine fiasco this reason is gone.
The Tundra engine disaster has a spillover effect on Tacoma sales, as potential customers are scared of Toyota turbo engine technology.
In my region (Souther Arizona), it's common to see Tundras being advertised at $7-8k below MSRP, with hundreds sitting on dealers' lots.
Do you have a source on any of this or is this just your opinion?
"Chicken tax" is a 25% tariff on imported light trucks, defines "light-duty trucks" as vehicles with a gross vehicle weight rating (GVWR) of up to 8500lbs.
"Chicken tax" is not levied on imported SUVs. That's why we can enjoy imported SUVs, but instead of Toyota Hilux we have Tacomas.
374 Tundras sitting on dealer lots or in shipping. This is a very high number for Toyota. For example, most popular models only have a few dozen vehicles in stock - Grand Highlander Hybrid is only 14, while Grand Highlander is 41. In days of inventory, most popular Toyota models have less than a week of inventory in stock, while Tundras are sitting on average 2 months on dealers' lots.
Average discount is ~$4k, but some high trims go ~$7k below MSRP.
You can read about the V35A fiasco and recall here
Tundra engine recall - interesting news
I haven't seen it posted yet, so here are the news from https://www.autonews.com/automakers-suppliers/toyota-tundra-lexus-lx-engines-be-replaced-recall...
www.tundras.com
3.4 I-Force engine failures.
This has been a heated debate on here and I wanted to see some statistics on some of these failures. I will update the member list in the original...
www.tundras.com
2022+ Gen 3 Turbocharger Failure List.
The purpose of this threat is to track Gen 3 2022+ model year Tundra’s that have turbocharger failures. Please keep posts brief and factual with the...
www.tundras.com
People who are in the market for a full-size truck are well aware of these problems. Many previous Tundra owners have decided to stay away from Gen. 3 Tundras for these reasons.
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How does this compare to other full size trucks though? Like how many rams, f150s, etc., are sitting unsold. Trying to understand if this is a tundra thing or a full size truck thing.View attachment 44280
374 Tundras sitting on dealer lots or in shipping. This is a very high number for Toyota. For example, most popular models only have a few dozen vehicles in stock - Grand Highlander Hybrid is only 14, while Grand Highlander is 41. In days of inventory, most popular Toyota models have less than a week of inventory in stock, while Tundras are sitting on average 2 months on dealers' lots.
View attachment 44282
Average discount is ~$4k, but some high trims go ~$7k below MSRP.
You can read about the V35A fiasco and recall here
Tundra engine recall - interesting news
I haven't seen it posted yet, so here are the news from https://www.autonews.com/automakers-suppliers/toyota-tundra-lexus-lx-engines-be-replaced-recall...In addition to the main bearing failure, there have been many problems with the turbos, although these appear to have been sorted out by now3.4 I-Force engine failures.
This has been a heated debate on here and I wanted to see some statistics on some of these failures. I will update the member list in the original...
2022+ Gen 3 Turbocharger Failure List.
The purpose of this threat is to track Gen 3 2022+ model year Tundra’s that have turbocharger failures. Please keep posts brief and factual with the...
People who are in the market for a full-size truck are well aware of these problems. Many previous Tundra owners have decided to stay away from Gen. 3 Tundras for these reasons.
Those links do provide evidence of the sales numbers, but not the hypothesis of why the sales are what they are which you provided.View attachment 44280
374 Tundras sitting on dealer lots or in shipping. This is a very high number for Toyota. For example, most popular models only have a few dozen vehicles in stock - Grand Highlander Hybrid is only 14, while Grand Highlander is 41. In days of inventory, most popular Toyota models have less than a week of inventory in stock, while Tundras are sitting on average 2 months on dealers' lots.
View attachment 44282
Average discount is ~$4k, but some high trims go ~$7k below MSRP.
You can read about the V35A fiasco and recall here
Tundra engine recall - interesting news
I haven't seen it posted yet, so here are the news from https://www.autonews.com/automakers-suppliers/toyota-tundra-lexus-lx-engines-be-replaced-recall...In addition to the main bearing failure, there have been many problems with the turbos, although these appear to have been sorted out by now3.4 I-Force engine failures.
This has been a heated debate on here and I wanted to see some statistics on some of these failures. I will update the member list in the original...
2022+ Gen 3 Turbocharger Failure List.
The purpose of this threat is to track Gen 3 2022+ model year Tundra’s that have turbocharger failures. Please keep posts brief and factual with the...
People who are in the market for a full-size truck are well aware of these problems. Many previous Tundra owners have decided to stay away from Gen. 3 Tundras for these reasons.
Ford has about 3x more vehicle in stock in the same market, but Ford also sells 5-6x more F-150s than Tundras, so in terms of days of inventory, Ford sells about twice as fast as Toyota. Ford and GM policy has always been to keep a lot of vehicles in stock, inflate the MSRP and sell at huge discount so that people think they got a great deal. Toyota has never been fan of incentives and always keeps inventory low, so Tundra is an outlier.
Both Tundra and Tacoma strayed from what traditionally has been their strongest selling point - bulletproof reliability. Ford, GM and RAM pickups have much nicer interiors and are way more comfortable, so the only reason some people bought Toyota trucks was reliability. With Toyota's adoption of turbo engines with questionable reliability so far, there is simply no reason to buy a Tundra vs. an equally (un)reliable Ford or GM or RAM.
The V35A introduction has been a total disaster for Toyota. Issuing a recall to replace complete engines in ALL vehicles sold over a period of nearly two years is unprecedented. Usually recalls are about reprogramming the ECU or replacing a problematic part, even if they affect hundreds of thousands of vehicles. But replacing complete engines in over 100k vehicles because their are essentially unrepairable and have to be scrapped is something that has never happened before.
ai car videos are funny
Pro tip, I’m 56 and prices have always gone up, on everything.
You might find some difference in pricing based on inventory, location and timing but shopping smart, avoiding impulse and getting to a point to avoid the expense of finance are the only things that are going to save you.
You might find some difference in pricing based on inventory, location and timing but shopping smart, avoiding impulse and getting to a point to avoid the expense of finance are the only things that are going to save you.
